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Who is Using Wide Format Printing?

Wide Format Printing

More businesses than ever are turning to wide format printing to bolster their bottom line. Wide format is increasingly popular with many different industries, gaining ground for reasons ranging from time-saving to reduced expenses.

So who is using wide format printers? And how can you use a wide format printer to cash in on these benefits?

The Wide Format Printer: Uses and Benefits

You may be surprised to learn that the uses of a wide format printer are varied and broad and that these machines are spread across very different industries.

Banners, Posters, and Signs

Recent research has found that most wide format printer users are producing large-scale, color banners, posters, and signs, often for point-of-sale displays or window advertising. This is the fastest-growing use of wide format. Many companies are finding that the flexibility of owning a wide format printer allows them to develop and change advertising strategies as often as needed.

Businesses are also enhancing these print products with QR codes, making their printed advertisements direct links to their online presence for customers. Whether it connects your customers to social media pages or your homepage, QR codes make these eye-catching advertisements particularly effective.

Photography

A growing area of wide format printing is photography. Wide format inkjet technology produces stunningly vivid color photograph prints at large sizes, giving photographers, galleries, universities, and other organizations the flexibility of in-house printing.

Drawings, Proofs, and Textiles

For architecture firms, contractors, universities, and many other organizations, the possibilities are endless with wide format printer applications. Blueprints, large presentations, textiles, vehicle wraps, and other large products can be created at an astonishing speed and quality.

Interested in learning more? Contact Best Office Systems today for more information.